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Let’s Talk Performance, Shall We?
Let’s get down to brass tacks. You want your business to thrive, but just monitoring the Key Performance Indicators (KPIs) isn’t the golden ticket. That’s just scratching the surface. Think of your KPIs as the pulse of your business; useful, but not the full picture. A pulse tells you you’re alive, not if you’re dancing a jig or gasping for breath.
Metrics: More Than Just Numbers
Metrics give you clues. They can shout, “Hey, we’re in business!” but they won’t tell you if you’re actually doing good business. They’re tools, not solutions. So, don’t get hung up on vanity metrics that look great on paper but don’t move the needle. They’re the empty calories of the business world; tasty but not nutritious.
Mind the Gaps
You’ve got your KPIs. Great, now what? You find the gaps. Maybe customer satisfaction is sky-high, but not many new customers are walking through the door. That’s a gap. Maybe your client retention could be better. Another gap. Your job is to find these gaps and fill them. Ignored gaps can turn into black holes that suck the life out of your business.
