Don’t Let First Appointments Be Disappointments (Post COVID-19)

As a fellow business owner, I know firsthand the impact that COVID-19 has had on businesses of all sizes. Luckily, it finally seems that there may be an end in sight and we can all begin opening our doors once again, albeit with precautions and limitations for the time being. I’m sure many of you are ramping up as we all prepare to welcome back our customers and get the ball rolling again.

Let’s talk about something we need to consider while we work towards opening our doors again. Our customers have all waited a couple of months now for us to be back in business. They’ve missed us just as much as we’ve missed them. That’s why you want to be sure that their first appointments are not disappointments. In other words, be ready to give them the customer service experience that they expect and deserve.

The world is still full of uncertainty. People still want to know that they are being cared for and that their safety is at the forefront of your mind. In many aspects, they’re trusting you with their health so it’s vital that we, as business owners and managers, provide them with the confidence they desire and deserve.

Things To Consider Before Turning On Your “Open” Sign

Your business may not be operating in quite the same manner as it was prior to COVID-19. Here are some things to consider:

• Create confidence by telling them what you are doing to keep them safe.
• Make sure your customers know of any new business processes.
• Ensure proper signage is placed, i.e. physical distancing reminders, pick-up zones, new open times, etc.
• Keep open lines of communication with customers and staff.

Exceed Expectations

Making customers feel safe and secure should always be one of our highest priorities, but it’s more important now than ever before. We need to be clear in our intentions and communicate with our customers. Think about how you would want to be treated as a consumer yourself, then go one step above that. Don’t let those first appointments be disappointments. Exceed expectations and give your customers the kind of service that they can’t wait to have again.