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If your business was a busy intersection, what would it look like? Is everything moving like clockwork, with the right vehicles at the right times? Or do you have a traffic jam?
The most successful businesses are like a well-managed intersection. The green light is sufficient to keep traffic moving, the yellow light warns traffic to stop in time, and of course, the red light brings everything to a halt.
Ask yourself: what aspects of your business need to keep moving? And what are your warning signs?
Creating a Rhythm in Your Business
Effective intersection lights manage traffic from up to four directions. In a standard intersection, they alternate: north- and southbound going straight proceed at the same time, then east- and westbound lanes go. Similarly, your business alternates between income and expenses, accounts payable and accounts receivable. If you lose this balance, you’ll face a traffic jam.
Let’s continue with the traffic metaphor. Say you have a pipeline of clients. To keep them moving forward, they need a green light. What must happen to enable that? You need to book a discovery call, send a proposal, and make sure there’s room on the road (i.e. your docket) for them!
